Shepherd Web Design & Digital Marketing

Guiding your business to greener pastures.

High-End Web Design & Digital Marketing That Helps You Grow—Sustainably.

We partner with small to mid-sized businesses that want to grow online without losing their values or wasting money on noise.

About Shepherd Web Design & Digital Marketing

At Shepherd Web Design & Digital Marketing, our mission is simple: bring high-end web design and smart digital marketing to local businesses that care about long-term, sustainable growth.

We started with one guiding principle—honesty builds trust, and trust builds results. Every website, campaign, or automation we create exists to move your business forward in a way that feels true to who you are.

Our Core Values

Generosity

We give more than expected—time, insight, and support.

Openness & Honesty

No smoke, no mirrors. You always know what we’re doing and why.

True Service

We work behind the scenes so you can focus on serving your clients well.

You won’t find flashy promises here—just consistent communication, clear goals, and measurable growth.

What Our Clients Say

We aren't surprised we have happy clients...we know what we are doing with SEO, and we really care that your business succeeds!

"I highly recommend Lucas and Shepherd SEO for all your SEO and digital marketing needs. Lucas brings exceptional work ethic, valuable insights, and a genuine commitment to helping you and your business succeed. If you’re looking for real, measurable results, they’re the team to hire."

Jonah Judice

"We are getting fantastic results from Shepherd SEO! Our original website was...fine. A little bland and outdated, but serviceable. After Shepherd's service, we have a beautiful, updated, and very functional new site! We have seen direct results from the website submission form that Shepherd added to the website, and have had zero issues from day one. The personal training was also incredibly helpful and the guys made the whole process very easy and a seamless transition from the old site to the new one. Thanks so much for the great work, y'all!"

Wisp Nola

"Lucas has proven to be a very knowledgeable professional. He has an excellent handle on optimization factors that I just didn't know much about. I highly recommend his services."

J Tucker

"Lucas is super competent and delivers solid results."

Matthew Armstrong

"Lucas is a pro when it comes to Local SEO. From Google Business Profile optimization to on-page best practices – he's an expert. If you're a New Orleans business looking to be more visible on search engines, he can help."

Brooks Manley

"Lucas is extremely knowledgeable and is in top of the ball when things need to get done."

Dustin Percle

"I highly recommend Shepherd SEO for your SEO / digital marketing needs. I've had numerous great experiences with Lucas and can testify to his work! He's very professional, helpful and knows his stuff."

Gabe Hilliard

"These are two of the most trustworthy, dedicated, and compassionate people I’ve ever had the pleasure of knowing. They’re both incredibly hardworking and reasonable, they’ll listen with open ears and make sure anyone, clients or otherwise, are comfortable and happy with their work. I can guarantee they will never disappoint you and will puteverything they have into their work."

Meryl Henderson

"Shepherd New Orleans SEO is amazing. Lucas is trustworthy, loyal to his clients, and ensures you and your business gets the service and help it needs. I highly recommend!"

Oscar Ortiz

"Lucas was able to immediately identify a number of improvements I could make to improve my site rankings. Easy-to-work with, professional, positive--I'd definitely work with him again!"

Catherine Jones Payne

"Best New Orleans SEO service! Wonderful with clients and creative in problem solving!"

Katelyn Prescott

"Great company! Helped get my business up and running online. Not only did the services help with my online reputation, it helped drive customers to my site aiding in more business! Highly recommend!"

Perry Cassagne

"The team at Shepherd SEO has proven time and time again that they are the best at what they do. I highly recommend!"

Kendall Robinson

"Highly recommend! Extremely knowledgeable, professional, and easy to work with. Will help your business rank higher quickly!"

Jonathan Snyder

"Top notch service! Flexible and efficient. The team was always available. New Orleans SEO is the best!"

Alex Yount

"Lucas was so helpful and pays genuine attention to detail. 100% would recommend."

Emily Benedetto

"If you need a person of integrity to get the job done! This is the person for the job!"

Christopher Miles

"The people at Shepherd are the best of the best! They are true SEO Experts! Their service is unlike any other - they are responsive, helpful, and reliable. I’ve used many marketing agencies but since using Shepherd, they will be my go to from now on!"

Caroline Hebert

"This is the best team of SEO specialists out there! No question these are the go to for all my business website growth needs! So thankful for their expertise and the time they take to explain all the work they are doing!"

Shelley Cassagne

"High quality people that serve with excellence. Lucas is a stand-up guy that is ready to help out however he can. Really appreciate all that this company brings to the table. I look forward to working with Lucas in the future!"

Ben McDonald

"Wow wow wow! I had no idea what search engine optimization could do for me until Shepard took the time to walk me through the benefits. Very excited to see what SEO can do for my company."

Manning Lloyd

"This is one of the most knowledgeable SEO agencies in New Orleans. Lucas and his team know exactly what goes into ranking websites."

Brian Wray

"The owners are wonderful people we are truly willing to help anyone in need! Lucas is an extremely personable guy and hard worker! They will help you get the job done!"

Canvas Artistries

"If you are in need of a marketing expert, Lucas is the perfect guy to help! He’s very personable and accessible. He was able to answer all of my questions regarding marketing and exceeded all expectations!"

Kathryn Leger

"Lucas at Shepherd is the exact kind of subject matter expert you want to hire for your online marketing and SEO. He's communicative, thoughtful, and genuine in addition to knowledgable. We're a small, local business and none of us have a background in marketing. He 1. worked with us to find a good package with Shepherd based on our goals and budget, 2. set clear expectations and next steps, and 3. continues to patiently answer all one million of my questions. Highly recommend."

Kerry Genese

"Nothing has helped me market my small business the way working with Lucas has. He doubled my page hits and reviews quicker than anything else I’ve tried. Wish I had known about this business when I started mine. Glad to have finally found what works!"

Rachel Hunt

"Shepherd has some great people working for them! They are kind and helpful. They are the best SEO team in New Orleans. They care more about the business that they work for to grow than their own. Truly recommend and very thankful."

Laci Bennedetto

"If you’re looking for top notch SEO services in the NOLA area, you’ve come to the right place. Lucas is the real deal. He will exceed your expectations and help your business thrive. Lucas is a great communicator and he works with integrity. Highly recommend!"

Victoria Reynolds

"Shepard is a more than just a great client interaction experience, the results speak for themselves. If you're looking to boost the visibility of your business, start with Shepard!"

TJ Sanford

"Lucas at Shepherd New Orleans SEO is a great guy to work with. He is very knowledgeable, patient to answer any questions you have and give great results. If you are looking for an SEO in New Orleans he is a dependable guy to work with."

Sandhiya Loganathan

"Shepherd SEO is the best at what they do! If you have any digital marketing needs for your small business, Lucas is the person you should go to. He is always very quick to respond, professional, and always has your best interest in mind!"

Kolby Scolthorp

"I highly recommend Lucas and Shepherd SEO for all your SEO and digital marketing needs. Lucas brings exceptional work ethic, valuable insights, and a genuine commitment to helping you and your business succeed. If you’re looking for real, measurable results, they’re the team to hire."

Jonah Judice

"We are getting fantastic results from Shepherd SEO! Our original website was...fine. A little bland and outdated, but serviceable. After Shepherd's service, we have a beautiful, updated, and very functional new site! We have seen direct results from the website submission form that Shepherd added to the website, and have had zero issues from day one. The personal training was also incredibly helpful and the guys made the whole process very easy and a seamless transition from the old site to the new one. Thanks so much for the great work, y'all!"

Wisp Nola

"Lucas has proven to be a very knowledgeable professional. He has an excellent handle on optimization factors that I just didn't know much about. I highly recommend his services."

J Tucker

"Lucas is super competent and delivers solid results."

Matthew Armstrong

"Lucas is a pro when it comes to Local SEO. From Google Business Profile optimization to on-page best practices – he's an expert. If you're a New Orleans business looking to be more visible on search engines, he can help."

Brooks Manley

"Lucas is extremely knowledgeable and is in top of the ball when things need to get done."

Dustin Percle

"I highly recommend Shepherd SEO for your SEO / digital marketing needs. I've had numerous great experiences with Lucas and can testify to his work! He's very professional, helpful and knows his stuff."

Gabe Hilliard

"These are two of the most trustworthy, dedicated, and compassionate people I’ve ever had the pleasure of knowing. They’re both incredibly hardworking and reasonable, they’ll listen with open ears and make sure anyone, clients or otherwise, are comfortable and happy with their work. I can guarantee they will never disappoint you and will puteverything they have into their work."

Meryl Henderson

"Shepherd New Orleans SEO is amazing. Lucas is trustworthy, loyal to his clients, and ensures you and your business gets the service and help it needs. I highly recommend!"

Oscar Ortiz

"Lucas was able to immediately identify a number of improvements I could make to improve my site rankings. Easy-to-work with, professional, positive--I'd definitely work with him again!"

Catherine Jones Payne

"Best New Orleans SEO service! Wonderful with clients and creative in problem solving!"

Katelyn Prescott

"Great company! Helped get my business up and running online. Not only did the services help with my online reputation, it helped drive customers to my site aiding in more business! Highly recommend!"

Perry Cassagne

"The team at Shepherd SEO has proven time and time again that they are the best at what they do. I highly recommend!"

Kendall Robinson

"Highly recommend! Extremely knowledgeable, professional, and easy to work with. Will help your business rank higher quickly!"

Jonathan Snyder

"Top notch service! Flexible and efficient. The team was always available. New Orleans SEO is the best!"

Alex Yount

"Lucas was so helpful and pays genuine attention to detail. 100% would recommend."

Emily Benedetto

"If you need a person of integrity to get the job done! This is the person for the job!"

Christopher Miles

"The people at Shepherd are the best of the best! They are true SEO Experts! Their service is unlike any other - they are responsive, helpful, and reliable. I’ve used many marketing agencies but since using Shepherd, they will be my go to from now on!"

Caroline Hebert

"This is the best team of SEO specialists out there! No question these are the go to for all my business website growth needs! So thankful for their expertise and the time they take to explain all the work they are doing!"

Shelley Cassagne

"High quality people that serve with excellence. Lucas is a stand-up guy that is ready to help out however he can. Really appreciate all that this company brings to the table. I look forward to working with Lucas in the future!"

Ben McDonald

"Wow wow wow! I had no idea what search engine optimization could do for me until Shepard took the time to walk me through the benefits. Very excited to see what SEO can do for my company."

Manning Lloyd

"This is one of the most knowledgeable SEO agencies in New Orleans. Lucas and his team know exactly what goes into ranking websites."

Brian Wray

"The owners are wonderful people we are truly willing to help anyone in need! Lucas is an extremely personable guy and hard worker! They will help you get the job done!"

Canvas Artistries

"If you are in need of a marketing expert, Lucas is the perfect guy to help! He’s very personable and accessible. He was able to answer all of my questions regarding marketing and exceeded all expectations!"

Kathryn Leger

"Lucas at Shepherd is the exact kind of subject matter expert you want to hire for your online marketing and SEO. He's communicative, thoughtful, and genuine in addition to knowledgable. We're a small, local business and none of us have a background in marketing. He 1. worked with us to find a good package with Shepherd based on our goals and budget, 2. set clear expectations and next steps, and 3. continues to patiently answer all one million of my questions. Highly recommend."

Kerry Genese

"Nothing has helped me market my small business the way working with Lucas has. He doubled my page hits and reviews quicker than anything else I’ve tried. Wish I had known about this business when I started mine. Glad to have finally found what works!"

Rachel Hunt

"Shepherd has some great people working for them! They are kind and helpful. They are the best SEO team in New Orleans. They care more about the business that they work for to grow than their own. Truly recommend and very thankful."

Laci Bennedetto

"If you’re looking for top notch SEO services in the NOLA area, you’ve come to the right place. Lucas is the real deal. He will exceed your expectations and help your business thrive. Lucas is a great communicator and he works with integrity. Highly recommend!"

Victoria Reynolds

"Shepard is a more than just a great client interaction experience, the results speak for themselves. If you're looking to boost the visibility of your business, start with Shepard!"

TJ Sanford

"Lucas at Shepherd New Orleans SEO is a great guy to work with. He is very knowledgeable, patient to answer any questions you have and give great results. If you are looking for an SEO in New Orleans he is a dependable guy to work with."

Sandhiya Loganathan

"Shepherd SEO is the best at what they do! If you have any digital marketing needs for your small business, Lucas is the person you should go to. He is always very quick to respond, professional, and always has your best interest in mind!"

Kolby Scolthorp

What We Do

Our services work together to cover every stage of your digital presence—from your website foundation to marketing, tracking, and automation.

Web Design & Development

Custom, responsive sites that look great and convert. We build on WordPress and Webflow depending on your goals and budget.

SEO & Local SEO

Rank higher where it matters. We focus on sustainable strategies that increase both traffic and qualified leads—not just clicks.

AI SEO/GEO

Optimization built for the future of search. We craft your online footprint so you appear in AI-powered platforms like ChatGPT, Google Gemini, and Microsoft Copilot.

CRM Buildout & Development

Your business deserves organized, automated follow-up. We design CRMs that fit your process—not the other way around.

Analytics & Tracking

Every decision should be data-driven. We set up tracking systems so you know exactly what’s working.

Content & Social Media Marketing

SEO-focused writing, social media management, and YouTube SEO that connects your message to real audiences.

Branding & Design

From logo creation to brand voice, we help define a consistent look and feel that builds trust instantly.

Consulting & Automation

As your fractional CMO, we help you identify bottlenecks, set marketing priorities, and create automations that save hours every week.

Ready to take a load off? We’ll take it from here and keep the leads coming.

Explore Them All

Who We Serve

We specialize in helping values-driven organizations and active-life brands reach the next stage of growth.

We work with businesses up to 300 employees, anywhere in Louisiana or Arkansas—and beyond when values align.

Primary Industries

Finance

Accounting, Wealth Management, Private Insurance

Active Life

Trainers, Gyms, Physical Therapists, Nutritionists

Sports

Leagues, Baseball, Golf, Soccer, Volleyball, Gymnastics

Pet Care

Shelters, Groomers, Vets, Trainers, Boarding

Secondary Industries

  • Medical & Dental
  • Legal (Corporate, Family, Civil, Injury)
  • Home Services (Roofing, Windows, Remodeling, Lawn Care, Contractors)
  • Nonprofits & Churches

What Makes Us Different

Plenty of agencies can make your site look good. Few will commit to helping you grow with full transparency.

  • Monthly Video Reports: A 10-minute walkthrough explaining wins, losses, and next steps.
  • Direct Access: You work directly with a strategist, not a ticketing system.
  • Full-Funnel Focus: From rankings to calls, leads, and conversions—every step is measured.
  • Alignment First: We never push strategies that don’t fit your goals or industry reality.

We don’t just want to “get you found.” We want to guide you toward real, measurable growth.

Our Process

1
2
3
4

Discovery Call

We listen first. Every engagement begins with learning your goals and understanding your audience.

Design, Build, & Strategize

Custom web design and CRM solutions built around your operations.

Launch & Optimize

Data tracking, SEO, and campaigns start working together.

Grow & Maintain

Ongoing reporting, updates, and honest strategy calls keep progress steady.

Results That Matter

Our clients regularly see:

  • 2x increase in website traffic
  • 2x or more in qualified leads within a year
  • Higher conversion rates with less ad spend

Growth that lasts doesn’t come from hacks—it comes from clear communication, steady strategy, and trust.